About the project
We designed and executed a targeted sales campaign for existing customers, aiming to drive repeat purchases. The strategy leveraged personalized email marketing, automation, and data-driven optimization to maximize engagement and conversions.
Key Features:
- Campaign Strategy: Developed a structured approach to re-engage past customers through tailored messaging.
- Email Marketing: Created and launched HubSpot email sequences with personalized content.
- Landing Page Development: Designed and built a dedicated landing page to enhance conversion.
- Contact List Segmentation: Configured targeted lists for precise customer outreach.
- Workflow Automation: Implemented automated email workflows to optimize communication.
- Performance Monitoring & Optimization: Analyzed campaign data, refined content, and improved engagement rates.
The campaign successfully met its objectives, increasing customer re-engagement and driving repeat sales through strategic automation and content personalization.
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